In the recent Best Franchisee of the Word (BFW) contest held in Florence, Italy Omar Yunes of the Sushi Itto franchisee was named the Best Franchisee in the world. The Mexican emerged the winner of the award in the decorated event because of his contributions to the growth and success of the Japanese food chain. The event was graced by businessmen from 34 countries all over the world including Brazil, Argentina, Mexico, Portugal, Hungary, France, and Italy.
In the event, individual franchisees were evaluated on the basis of their contribution to the network. Some features that were looked into included the influence of a brand on the network, employee motivation, and improvement proposed by members to the model. Omar won the prize because of because of his contributions to the franchise-franchisee relationship. He manages information and executes the control panels properly for proper management of each of his units.
Mr. Yunes interest in the food business emerged while he was young. At the age of 21 years, Omar Yunes signed up and started being a franchisee of the Japanese food chain. He currently owns 13 franchised units situated in Puebla, Veracruz and Mexico City. His 23 units are equal to 10% of the total units owned by the brand which operates more than 90 brands in Mexico. He has employed more than 400 employees in the units. The second position on the contest went to Ivan Tamer of the Prendamex franchisee also from Mexico. Mr. Talmer not only provided but also implemented useful tools for maintaining an appropriate marketing system.
After the wards, Omar Yunes acknowledged that the prize was a clear indication of the hard work and efforts put forward by the executive staff and employees of the Sushi Itto brand. His units offer customers outstanding services and excellent unique hospitality. Omar believes that motivating the employees is key to ensure the business succeeds. He, therefore, awards his employees with gifts, promotions, and sometimes money to motivate them. Omar Yunes is an active entrepreneur in the food industry. His prominence is also owed to the fact that his family members are involved in politics.
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